Cars, Latest Articles
Published on Oct 10, 2025 at 7:15 AM (UTC+4)
by Claire Reid
Last updated on Oct 10, 2025 at 10:07 AM (UTC+4)
Edited by Kate Bain
There’s a common choice that drivers make when buying a new car that can seriously decrease its value.
It’s a simple fact of life that almost all cars depreciate in value once they’ve been sold. 
Take this 2025 Toyota GR Corolla that saw nearly $7,000 wiped off its value in a month, or this 2023 BMW i7 xDrive60 that recently sold for less than half its original price
However, you might not know that there’s an option many new car buyers go for that can have a huge impact on its value.
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When buying a new car, you might be keen to make it your own and try and inject a bit of personality into it. 
But it comes with a bit of a warning, particularly if you plan on reselling it further down the line. 
Research shows that neutral, factory colors, such as black, white, and silver, help cars retain around 60 to 70 percent of their value after three years. 
However, if you opt for a custom paint job or splash out on a $3,000 wrap, your car could decrease its value between 5 and 20 percent faster, Gadget Review reports.
Ouch. 
There are a few reasons for this. 
Firstly, your choice of wrap or custom paint work might not be to everyone’s taste – let’s be honest, would you fancy driving around in a fuzzy boucle-wrapped Urus à la Kim Kardashian?
What about a Tesla Cybertruck painted to look like a dumpster with liquid oozing down the sides? No? We didn’t think so.
Secondly, custom paint work, including matte finishes or unusual colors, can be more difficult to touch up and might need specialist cleaning products – and the same goes for a wrap. 
Custom paintwork can also be hit by changes to trends.
A color that looked fresh and flashy in 2025, might be considered dated and past its sell-by-date in three years time. 
While depreciating value is basically unavoidable when it comes to cars, there are some things you can do to slow it down. 
Aside from avoiding a wrap or custom paint job, experts recommend swerving modifications altogether, unless they can easily be removed before reselling, as they can decrease its value.
Alongside that, stick to the recommended servicing schedule, fix any minor issues or niggles as soon as they arise, and make sure to hold onto all paperwork. 
And don’t forget to give your car a regular clean, or take it to a carwash, and look after its interiors, too.
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# Tags – Cars, Lifestyle
Claire Reid is a journalist who hails from the UK but is now living in New Zealand. She began her career after graduating with a degree in Journalism from Liverpool John Moore’s University and has more than a decade of experience, writing for both local newspapers and national news sites. Claire covers a wide variety of topics, with a special focus on cars, technology, planes, cryptocurrency, and luxury.
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