Former Porsche man Stefan Weckbach takes over Mercedes-AMG as brand tries to manage electric ambition and combustion controversy
Mercedes-AMG has found its next boss, and the choice sends a pretty loud signal about where the brand thinks the future lies. Stefan Weckbach, a former Porsche executive with deep EV credentials, will take over as CEO of AMG from July 1, 2026, while also becoming head of Mercedes-Benz’s Top End Vehicle (TEV) Group.
Stefan who? Before jumping to Volkswagen Group strategy in 2023, Weckbach spent years at Porsche in senior product roles and was heavily involved in the development of the Taycan, before helping develop this year’s new Cayenne Electric.
In other words, AMG has just hired a man who helped Porsche crack high-performance EVs, and it’s done it right at the moment Affalterbach is betting big on going electric itself.
Related: Mercedes-AMG Built An EV That Pretends To Growl And Brad Pitt’s Selling It
Mercedes’ brass is unsurprisingly enthusiastic. According to CTO Jörg Burzer, Weckbach combines deep product knowledge with strategic thinking and experience across performance and luxury segments. That’s good, because there’s plenty on his plate.
The Job Ahead
AMG is already deep into development of a bespoke four-door electric performance car widely seen as its answer to the Taycan. Having someone who knows exactly what made Porsche’s EV sports sedan work, as well as where it compromises, is about as convenient as executive hires get.
Then there’s the upcoming flagship electric SUV, another key pillar of AMG’s future lineup as the brand pushes into higher-margin, high-performance EVs with global appeal.
Less glamorous but just as critical will be Weckbach’s oversight of smaller AMG models like the CLA, GLA, and GLB, which are evolving into hybrids and EVs while still needing to feel worthy of an AMG badge.
What Happens To AMG’s Problem Child?
Another tricky challenge for AMG is fixing the C63 S E Performance, though the hard decisions in that case will have been made long before Weckbach settles into his new post. The turbo four-cylinder PHEV may be technically impressive, but fans have been vocal with their wallets, and not in a good way.
A facelift due in 2026 is expected to introduce an inline-six, a move that signals AMG hasn’t completely forgotten why people fell in love with the brand in the first place. The brand is even reportedly working on a new flat-plane crank V8 that we’d love to see in a C63 down the line.
Until Weckbach officially takes charge, current AMG boss Michael Schiebe will continue in an interim role.
Google News
MSN Start
Chris is a seasoned automotive journalist with over two decades of experience. He has worked… Read full bio

source