The new Bronco RTR blends Raptor-style gear with a lighter engine, offering a cheaper, off-road-ready option that still delivers strong visual appeal
Ford’s headline act for this year’s Detroit Auto Show turned out to be the 2027 Bronco RTR. Designed to deliver the off-road chops of the Bronco Raptor without the 418 hp, 440 lb-ft 3.0-liter V6 EcoBoost or its $80,000 price tag, the RTR aims for a different sweet spot. It’s an approach that could prove to be the perfect Bronco for many buyers.
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Rather than stuffing the hood with big power, Ford gives the Bronco RTR a well-balanced package straight from the factory. Standard equipment includes a high-clearance suspension paired with 33-inch tires, though buyers can step up to the optional Sasquatch package. That upgrade brings 35-inch tires and a more advanced HOSS 3.0 setup, complete with FOX internal bypass dampers.
Turbo Four Power
Then there’s the matter of the engine. Some may be disappointed at Ford’s decision to limit the RTR to its base 2.3-liter turbocharged four-cylinder, rated at 300 horsepower and 325 lb-ft of torque. That means skipping the 2.7-liter EcoBoost option, which delivers a healthier 330 hp and 415 lb-ft. But Ford’s reasoning is simple: less weight over the front end means better balance and sharper response when the terrain gets serious.
Still, the 2.3-liter four-pot hasn’t been left untouched. Ford has added the same 1,000-watt cooling fan as used by the Bronco Raptor and also fitted an anti-lag system, ensuring the turbo can always quickly spool up.
Bold Looks
Loads of visual changes add to the RTR’s appeal. These include new wheels, Hyper Lime accents, side graphics, new wheel arches, a blacked-out front bumper, and the option of Avalanche Gray paint.
“There’s a pedigree to this vehicle. It’s from Johnson Valley — we developed it there, taking what Ford and RTR have learned taking King of the Hammers championships and putting it to work,” RTR Vehicles driver Loren Healy said.
“It’s the same approach Ford took in developing the Bronco Raptor, but with that added RTR approach to performance and style. It’s a well-built vehicle. We really did our homework to give people a vehicle they know will survive whatever they put it through. Because it survived everything we put it through in Johnson Valley.”
How Much Will It Cost?
Pricing details are still under wraps, but Ford promises the Bronco RTR “won’t break the bank.” That said, the company also confirmed it will come in below the Badlands Sasquatch trim, which currently starts at just over $58,000 including destination.
That suggests a price somewhere in the $50,000 to $55,000 range. A fair bit below the $80K Raptor, but clearly above base models. Orders are expected to open in October.
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