American Honda overcame supplier shortages to sell 1.43 million new vehicles in 2025, topping the previous year’s total — slightly.
The 0.5 percent year-over-year jump is the company’s best full-year result since 2021 when the U.S. auto industry began emerging from the sales slump induced by the COVID pandemic. Like most automakers, trucks led the way for American Honda, which comprises the Honda and Acura brands. Trucks rose 2.6 percent last year, offsetting a 4.4 percent drop in car sales.
Honda division car sales fell 3.9 percent, but truck sales rose 2.4 percent for 2025. Meanwhile, Acura’s car sales suffered a much bigger decline, falling 11.5 percent. Again, it was truck sales — SUVs really — that saved the day, or year in this case, jumping 4.7 percent, pushing the brand to small increase of 0.8 percent.
“Record sales of light trucks and electrified models helped achieve sales increases for the Honda and Acura brands in 2025, despite changes in market conditions and supply constraints,” said Lance Woelfer, vice president of Auto Sales at American Honda Motor Co. Inc. in a release. “We’re grateful for outstanding collaboration across our purchasing, production, and sales teams, helping overcome late-year microchip shortages to meet the needs of our customers.”
Honda’s best-selling vehicle in 2025 was the CR-V, enjoying a small 0.2 percent increase compared to 2024. The biggest turnaround came from the Passport, which received a major makeover for 2025. It saw sales jump 69.8 percent. The big winner for Acura was the all-electric ZDX, which rose 63 percent with 12,005 of the SUVs sold. The downmarket Honda Prologue also enjoyed a nice jump, rising 18.7 percent in 2025.
The Accord and Civic lost sales in 2025, falling 7.7 percent and 1.4 percent respectively.
[Images: Honda]
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Michael Strong has spent more than 25 years writing about the automotive industry. A Detroit-area native, he’s written about everything from local car shows to product reviews to financial news. Currently he writes and edits for a variety of national and local publications. He’s also a longtime member of the Automotive Press Association and the International Motor Press Association, and a graduate of Georgia Southern University. Hail Southern! Despite a love for ’70s land yachts and BMWs from the late ’80s and early ’90s, his personal vehicle is neither of those.
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