It’s the most wonderful time of the year for car buyers, thanks to major incentives from popular automakers. Every year, best-selling car brands compete to offer the sweetest purchasing and leasing deals to attract drivers and move inventory in one last Q4 push before the new year.
Toyotathon is one of the most popular holiday incentive programs because of the Japanese automaker’s popular nameplates. These Toyotathon lease deals on popular cars, trucks and SUVs are too good to pass up for some car buyers who want a new ride for Christmas.
Edmunds ranks the 2026 Toyota Camry as the best hybrid car for 2025 and 2026. The redesigned Camry is a hybrid-only midsize sedan that is equal parts sporty, efficient and practical.
You can lease a 2026 Toyota Camry LE for $289 a month for 39 months with $3,999 due at signing. That works out to $15,270 for three years and three months with the midsize hybrid car.
The redesigned Camry has incredible fuel economy and benefits from an electric motor power boost. It’s a great choice for commuters or drivers with small families.
If the Camry isn’t efficient enough for you, the recently redesigned Toyota Prius is an excellent choice. Toyota is leasing its OG hybrid for $259 a month for 39 months with $3,999 due at signing. That works out to just $14,100 for three years and three months with the 2026 Prius LE (all-wheel drive).
This configuration of the Prius earns a whopping 54 miles per gallon combined. If you regularly travel long distances and like to save money on gas, the new Prius is easily one of the most competitive choices in its segment.
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The Toyota RAV4 has dominated small SUV sales for years. Toyota sold 358,134 units as of Q3 2025 according to a recent sales release. The RAV4 is America’s most popular SUV because it’s affordable, practical and reliable.
Drivers can lease a 2025 Toyota RAV4 LE for $259 a month for 39 months with $4,899 due at signing. That works out to $15,000 for three years and three months with the best-selling small SUV. If you have a small family and are looking for a practical daily driver, the RAV4 is the vehicle of choice of millions of American drivers for a reason. It “does everything right for its legion of loyalists,” says Kelley Blue Book.
If cars and SUVs aren’t your speed, don’t fret. Toyota is leasing the 2025 Tacoma SR5, its midsize pickup truck for just $249 a month for 39 months with $3,999 due at signing. That works out to $13,710 for three years and three months with the Tacoma.
The Toyota Tacoma is a solid daily driver for folks who want the utility of a pickup truck. It’s rugged and versatile. Leasing the Tacoma is a great way to experience short-term truck ownership before making a long-term commitment.
Toyotathon is in full effect until Jan. 5, 2026, so if you were considering leasing a Toyota, now is an opportune time to take advantage of incentives.

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