Posted by: Jasleen Mann in Latest News Monday, 15 September 2025 0

Autotrader has shared stats, ahead of Changan’s launch in the UK tomorrow, regarding the success of Chinese new entrants.
Chinese new entrants accounted for 11.2% of all new car enquiries in August, says Auto Trader.
Ian Plummer, Chief Commercial Officer at Autotrader, said: “Changan’s launch marks a major moment for the UK EV market.
“As a state-owned manufacturer with deep pockets and the capacity to plan for the long term, Changan is not testing the waters: it is moving in with deep ambitions for a large dealership network at a price point ready to take on more established rivals like Tesla.
“Given the UK’s lower tariffs on imports compared to the European Union and particularly the US, we are now a key strategic market for Chinese manufacturers, and we expect their recent growth to continue.”
The top five Chinese new entrants (Jaecoo, Omoda, BYD, Leapmotor and GWM) represented more than 1 in 10 of all new car enquiries.
Jaecoo led the table with a 6.2% share of new car leads in August.
At the beginning of the year, Chinese brands accounted for 4.1% of all leads to retailers but this has almost trebled in 8 months.
 
 
Tagged with: Auto Trader
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