Lucid Motors sold five vehicles in Germany, Europe’s largest car market, throughout September.
According to official registration data released on Monday, the California-based EV maker sold five units of its debut model — the Lucid Air — on the same month it opened orders for the second model, the Lucid Gravity.
After selling 35 vehicles in the first quarter of the year and 38 in the second quarter, Lucid registered a total of 68 units between July and September.
Year-on-year, September sales slumped 87.8% to five units from 41 a year earlier.
In the Netherlands, September sales fell to just three units.
As reported late last month, Lucid is also transitioning to a mixed retail model in Germany to counter weaker-than-expected demand across the continent.
Separately, the premium brand began rolling out a certified used-car program that includes 0% financing, warranty coverage, and roadside assistance.
Among the vehicles offered is a 2023 Lucid Air Pure with 4,711 kilometers, listed at €83,470 ($97,970) and available from €799 ($938) per month with 0% financing.
Lawrence Hamilton, Lucid’s Managing Director for Europe, has recently told Automobilwoche that the company plans to be represented in 12 to 15 German cities in the first phase of the new approach.
The goal is to expand the partner network to about 50–60 locations.
Hamilton said the strategy is designed to give established dealerships “the opportunity to develop further” by adding Lucid to their portfolio.
In Norway — and according to the platform Elbilstatistikk — Lucid failed to register any new cars in September.
The automaker plans to extend the model beyond Germany in 2026, with new market entries slated for Belgium, Denmark, the UK, France, Italy and Spain, relying exclusively on local dealer partnerships.
The approach mirrors that of several Chinese EV makers expanding in Europe, allowing faster scale-up at a fraction of the cost of wholly owned retail operations.
Lucid Motors is stepping up efforts to increase sales in Europe’s largest car market by rolling out a certified used-car program that includes 0% financing, warranty coverage and roadside assistance.
Rivian's R1S sport utility vehicle edged out the Lucid Gravity rival in a head-to-head comparison by industry consultant Edmunds, which cited better value and cabin quality.
Lucid Motors failed to sell a single vehicle in Norway last month, as the California-based premium EV maker continues facing demand challenges in several markets.
Lucid Motors denied US sales estimates from Motor Intelligence that showed the electric-vehicle maker sold 910 cars in September, up 55% from a year earlier.